BrightHaus Digital Marketing Agency

Category Archives: Advice

Digital Marketing Problems & Ideas for Small Business Owners

Small businesses are fundamental to our economy, and I have long admired small businesses owners. In fact, that’s why I love doing what I do. Check these out: Businesses smaller than 500 employees make up 99.7% of all businesses; those smaller than 20 employees make up 89.6% Small businesses account for nearly half of private nonfarm GDP […]

Four Tools to Help You Write Better (and Typo-Free) Emails

  Did you know that there are 269 billion emails sent every single day? And the average worker receives 121 emails to their professional account each day? It’s no question that this age-old technology is still the powerhouse of our daily communications. And as such, it’s important to pay attention to just how we’re using […]

MailChimp Plays On It’s Name in First Campaign

  Will the real MailChimp, please stand up? The email marketing service rolled out their “Do You Mean..?” campaign. With now 15 million customers, MailChimp focused on being creative and true to your brand for this campaign. The campaign idea all started with a mispronunciation of MailChimp during a radio ad MailChimp ran during an […]

Tools We Can’t Live Without: UberConference

  In the digital marketing space, there are countless tools to choose from and new options become available all the time. Finding the right tool can be downright frustrating, so it’s refreshing to come across a well-made and useful site or software. UberConference fits the bill perfectly. I’ve been using UberConference for about three years now, and […]

5 Tips For Creating Canvas Ads On Facebook

  Sinсе Fасеbооk lаunсhеd Cаnvаѕ in Fеbruаrу it hаѕ еxрlоdеd аѕ аn аd tуре оn thе рlаtfоrm аnd iѕ асhiеving imрrеѕѕivе rеѕultѕ оn mоbilе аѕ аn immеrѕivе ѕосiаl ѕtоrуtеlling tооl. Aѕ it iѕ rеlаtivеlу nеw аnd thе сrеаtivе орtiоnѕ аrе fаirlу flеxiblе, it hаѕ ѕо fаr bееn a triаl аnd еrrоr рrосеѕѕ fоr mаnу brаndѕ […]

Selling Online? Don’t Forget The Power Of Connecting Offline With Inserts

Just yesterday, I received a package from  Country Archer. Right away, I was blown away with the packaging. The box that everything came in was branded with beautiful design, and things only got better when I opened it up. Yes, the variety of jerky was a huge hit in the office, and the bars are […]

5 Things You Need To Know When Starting Your Own Business

Whether you’re a Nurse, Barista or sales associate at Best Buy, the thought of starting your own business might have come across your mind at some point. In some instances, when my friends ask me how to start their own business, I tell them not to. Work for someone else, its easier. I guess most people […]

The Internet Marketing Salad

“New Year’s day was always crazy. We would sell out of all the produce by the end of the day.” I was hanging out with a friend on the first day of 2017 as he recalled his days working at Trader Joe’s. It sounded like a madhouse. Truth be told, I was just there the […]

3 Productivity Tips & Tricks for Handling Multiple Projects

As a digital marketer, we’ve got a lot on our plates. From managing different tools and to-dos, to working on emails and follow-ups on behalf of different brands with unique objectives, different projects involving disparate teams, and of course the research and technical know-how needed to effectively strategize, our role involves a lot of switching […]

Social Popularity Showdown: Dogs vs. Cats

Ah, it’s an age-old debate: dogs versus cats. Man’s best friend pitted against… a strange furry little creature that leaves all sorts of surprises in unexpected places. Personally, I’ve always loved both (RIP Honeybear), so I’m with this girl:   BUT this is a popularity contest, and we demand a winner! So, let’s dive into […]

What’s the Scoop about Spam Referral Traffic?

Image courtesy of Christian Barmala   What’s the Scoop about Referral Spam Traffic? In the world of SEO and online marketing, there is something out there that haunts us day and night, and keeps attacking and slashing like a villain from those terribly great horror movies from the 80’s. This culprit is Spam Referral Traffic. […]

Periscope & Meerkat – How to use Live Streaming for your business.

We are obsessed with the possibilities of Periscope and Meerkat.  Periscope and Meerkat offer live streams from an easy to download app.  Viewers can follow, chat, and “heart” your live stream instantly. Ideas:  Imagine if you’re a Salon and you could teach a braid technique in front of millions of people live? Live cooking classes […]