BrightHaus Digital Marketing Agency

Category Archives: Google

Google Assistant Getting Many Users Excited

Every tech giant seems to have their own AI these days, and Google is no different. Known to be one of the most lifelike of the virtual assistant’s, with its cheery morning greeting alarm, complete with time and weather announcement, it has a few changes this year which are said to make it even better. […]

Google Page Load Speed Not Determined How We Thought

In March, at the Munich Search Marketing Expo, Google opened up about search engine speed checking and how it’s done. It’s not what we all thought. In fact, it might be that Google uses their Googlebots for much less than originally assumed. Once upon a time, it seemed common knowledge that site speed was evaluated […]

Google is Changing Services Left and Right For 2018-2019

Google is constantly evolving as a search engine and as a business, and 2018-2019 are going to see some big changes; some good some bad. From the elimination of cryptocurrency advertising to the closure of their old finance pages, Google is making waves and setting an example. With the recent flack Facebook is receiving about […]

Google Pushes Deeper into Retail, Publishing and Possibly VR

Google started dipping its toes into the online shopping pool not long ago, and while Amazon still holds the prize in revenue per year regarding ecommerce, Google is working hard to catch up. In fact, the latest update to hit the Google marketplace is a cost-per-sale (CPS) feature that will allow for a more streamlined […]

Google Advertising Rocks the Boat with More Big Changes

Google, still considered the king of online advertising, has been recently taking a stronger approach in dealing with the bad ads appearing on their website. Last year, there were reportedly more than 3 billion advertisements removed from Google due to what Google refers to as, bad content. This is double the number of advertisements which […]

OK Google Voice Search SEO Techniques Revealed

The OK Google voice feature uses audio/verbal capabilities to open apps, change settings, and of course, perform online searches. This feature first became available in 2008, with English being the only language until the following year when Japanese was included. Since then, Google voice search features more than 50 languages. Being such a high-profile search […]

Google Ups the Ante with Updates to Google Assistant

Virtual assistants, like Apple’s Siri and Amazon’s Alexa have become essential to many device owners over the years, providing quick access to several helpful features and synchronizing technology throughout home, office, and automobile. Google’s VA, Google Assistant, has aimed to increase its value with the addition of several useful features this year. Last year saw […]

What Google’s Mobile First Efforts Mean for Your Website

On February 21st, 2018 at the Austin, TX PubCon, Gary Illyes of Google made the announcement that the massive search engine has decided to make “mobile first” websites a priority with a new index. This comes as no surprise to most individuals in the tech industry, as whispers of the change have been ongoing for […]

Search Engine Standoff: Google vs. DuckDuckGo

Tоdау wе саn’t hеlр but wоndеr if оnlinе рrivасу iѕ a mуthiсаl сrеаturе thаt livеd in dауѕ lоng раѕѕеd, bасk аt thе dаwn оf thе Intеrnеt. Wе аrе аll uѕеd tо bеing trасkеd, mоnitоrеd, аnd аd-bоmbаrdеd. Our реrѕоnаl dаtа inсluding оnlinе асtivitiеѕ, intеrасtiоnѕ, imаgеѕ аnd соntасt dеtаilѕ аrе bеing соllесtеd саrеfullу thаnkѕ tо diligеnt mасhinеѕ […]

Google Cracking Down on Pop-Ups in January

Google has announced that it will begin cracking down on “intrusive interstitials” on January 10, 2017, because this type of ad “can be problematic on mobile devices where screens are often smaller.” Google will be potentially penalizing — i.e., lowering the rankings — of these web pages. Google said “pages where content is not easily […]

Using Goals and Micro-Conversions in Analytics to Match Your Customer Funnel

Often, when webmasters and business owners try to identify the ultimate purpose of their website, they think of one thing: Sales. Increasing revenue is often the number one purpose for any given website, no matter what the business. While different types of businesses have different ways to increase revenue, it’s pretty typical that most business […]

Breaking News: Google Removes Side Bar Ads

In an unprecedented and unexpected move, Google has removed ads from its right hand side bar, currently for those who seem to be signed into their Google accounts. The top ads now include an extra position allowing a 4th contender into the spot.  The traditional 3 premium ads now exist at the bottom of the […]