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Category Archives: Google Algorithm Update

Google Cracking Down on Pop-Ups in January

Google has announced that it will begin cracking down on “intrusive interstitials” on January 10, 2017, because this type of ad “can be problematic on mobile devices where screens are often smaller.” Google will be potentially penalizing — i.e., lowering the rankings — of these web pages. Google said “pages where content is not easily […]

Penguin 4.0 Is Finally Here

A little over four years ago, Google unleashed one of its famously-named algorithm updates, once again named after a black and white animal: Penguin 1.0 was released into the wild on April 24, 2012. The algorithm update was designed to punish sites with low-quality links, or sites that sought links for the sole purpose of […]

The Breakdown of #Mobilegeddon in 5 Minutes

Image courtesy of krheesy. Photo was altered for this piece.     Mobilegeddon is here. Well, as of Tuesday (April 21, 2015). Commence heavy breathing. Here are five things you need to know about Google’s algorithm change and what it means for you, all in less than five minutes. 1. What is Mobilegeddon? Simply put, Google […]

The 9 Most Shared SEO Articles of 2014

Another year is in the books, and what a year it’s been! It has been a roller coaster ride for the industry with search algorithm updates, content marketing kicking link building to the curb, and Matt Cutts taking a leave of absence but not before taking down multiple link rings. Here at SEOhaus, our company […]

5 Changes to SERPs via Google’s Knowledge Graph in 2014

Throughout 2014, there have been several changes in the world of SEO — from the always looming algorithm updates that massively affect the way search engine results rank and display, to adjustments to the more dynamic and intelligent features of search engine results pages (SERPs) that we have all come to know and appreciate since […]

How to Optimize Keywords for Google: Or How I Learned to Stop Worrying and Love LSI

Recently, a post on the Moz blog seemed to ignite a particularly intriguing debate that centered around Google’s famed list of the 200+ factors that they use to rank results. Within the post, the author posited that Google has never relied on keyword density as a ranking factor. While this ignited a fiery debate within […]

Internet Marketing Weekly Roundup and Preview

It’s that time of week again! Start Monday off right with our Weekly Roundup of the top SEO and internet marketing stories from the past several days. Let’s get this started: 19 Obvious A/B Test You Should Run On Your Website – KISSmetrics KISSmetrics is one of my absolute favorite blogs. More than many sites, […]

Pandas Back on the Attack: Google’s Panda 4.0 & Payday Loan 2.0 Updates

Over the last few weeks, we have noticed some pretty intense weather on Mozcast.com, and the reason was revealed yesterday, May 21, 2014. Google unleashed its latest update to their Panda algorithm, Panda 4.0, which is said to be more “soft and gentle” than previous updates. If you recall, Google Panda’s algorithm, which was originally […]

Leaving SERP City

Google Rolls Out Increased Entity Search in 2014 It’s not news that things have come along way since the typical search engine results page (SERP) displayed ten simple blue links for a given search query. From maps to products, from news to authors, from contributors and carousels to answers, news, ratings, and more, the search […]

Matt Cutts Announces Yet Another Google Update: Dancing with Penguin 2.1

Back in May, Matt Cutts announced Penguin 2.0 and had this to say about the update: “So this one is a little more comprehensive than Penguin 1.0, and we expect it to go a little bit deeper, and have a little bit more of an impact than the original version of Penguin.” This past Friday, […]

Google’s Algorithm Takes Flight with “Hummingbird”

There’s a new buzz (or should I say hmm) in the search engine world. On the eve of its 15th birthday, Google announced its newest addition to their algorithm family: Hummingbird. Unlike Panda and Penguin which were updates of the old algorithm, this new algorithm change won’t cause you to see any dramatic ranking or […]

Matt Cutts Announces New Link Reports in Webmaster Tools

On August 8th, Google announced the addition of the Manual Action Tool in Google Webmaster Tools. This week, they have also announced another update to the way in which links are reported. It seems that Google is attempting to supply webmasters with the means to clean up their act—should they need to. Last week, at […]