BrightHaus Digital Marketing Agency

Category Archives: Inspire

Restoration Hardware just killed it’s sale program, and profited in the meantime!

Last week , Gary Friedman of Restoration Hardware, one of this century’s most successful furniture brands, sent out an email to his customer database advising them of a big change.  They were killing off their regular sale events.  And by regular, I mean at least once a month. To delve in further, let’s take a […]

Hold Your Reaction

  “You got 16 angry face emojis on your last post” isn’t something you thought you’d be hearing, ever. Everyday people flock to FB to find out what’s going on in the world around them, looking to share content they resonate with and “like” things that matter to them. This week, Facebook silently rolled out […]

Pinterest- The Unsung Marketing Hero

Whether you’re looking for some home decor inspiration or how to cook the perfect grilled cheese, you’ll find everything you’re looking for on Pinterest. People use the platform to discover things that inspire them. The main reason people join the social media site is to save things they like for themselves but anything they “Pin” […]

New Facebook Pixel: Standard Events vs. Custom Conversions

Overtime, using both the conversion pixels and custom audience pixels has become quite the pain. It’s messy and not as effective as they truly could be. Fortunately, within the last year, FB has combined the two into one easy to use Pixel that tracks both traffic as well as actions on specific pages.   Like the […]

The GIF is the Gift that Keeps on Giving

Briefly known as animated images, GIFs have been around for over 25 years. But only recently has the GIF trend impressively reinvented itself. At the dawn of the Internet age, GIFs were normally scattered throughout websites built on Geocities or Angelfire, often characterized by small tacky clipart images that moved skittishly on your screen. But today, […]

Haus Founder Extraordinaire – Billy Canu in the Huffington Post

Our OG Haus Leader Billy Canu was featured in the Huffington Post today following an interview and discussion on the best 5 ways you can help get your new venture off the ground.  The full post is below. In San Diego, CA a local business owner is using technology to help build up a new […]

The # In Your URL: What It Means & Why You Should Care

You have probably seen it in hundreds or thousands of URL’s but never considered its significance. That little # actually does quite a lot on a web page. It can have a huge impact on the way content is displayed and it can also have a huge impact on the site’s footprint in the search […]

Facebook Organic Reach: How to Win it Back

If you promote your business or organization on FB, you understand the importance of likes, comments, and reach. And for some time now, you’ve probably seen that your reach per post has dwindled to a minimum, little by little. Basically to the point that you wonder: Is anyone using Facebook anymore? Don’t worry, people are […]

The Big Data Drop

As we draw close to 2015, let the flood gates open. The gates of 2015 woes and the promise of 2016.  It’s always enjoyable reading everyones predictions and guesswork as to what is going to be the next big thing, in the next year.  But does it always ring true? There have been so many […]

9 Tips for Hosting a Twitter Chat

As a marketer, I’m always looking for creative and effective ways to get my clients more exposure. Even if a brand has found their “groove” in a particular marketing channel, it’s important to try new ways of leveraging common tools to grow brand presence and increase revenue. One of the tactics that I’ve grown to […]

You Got 6 Seconds

Everyone’s doing it, Even us. While Vine is well past it’s time in the spotlight, its still stands strong as a platform holding its ground in the creative landscape. Twitter launched the app in 2013, and since then it has skyrocketed with users, mainly due to its simplicity and its ability to be uber creative. […]

Immerse Yourself: The Future of Mobile ads

With over 1 billion people on Facebook, and more than half of those users active on the app, you’d think that humans were beginning to lose their touch…. Not exactly. All thanks to mobile, we’ve gotten used to living in a world where news is instantaneous, replies are streamlined perfectly in real time and purchases […]