BrightHaus Digital Marketing Agency

Category Archives: Marketing Tips

Tinder and Grindr – What you can learn from the dating apps.

With over 1 billion impressions a day Tinder has grown in 2 years into the #1 dating app in the world.  Right behind that is the Gay dating app, Grindr – who within a few years “rebranded” from hookup app to dating site securing mainstream advertising dollars that has left the 100% owner of the […]

A Recipe for Creating an Optimized Homepage

Think of the home page as a book cover.  As we all know, first impressions are important. Inevitably, people are going to judge the “cover” before they decide to dig in deeper into the site and actually read the content. Below are some tips to help make your site captivate your users! We read left […]

How to Utilize and Benefit from a Custom 404 Page

  Photo courtesy of India7 Network We live with 404 errors. They are that pesky neighbor that always shows up unexpected, and they will always keep coming and coming. It is always recommended to clear 404 site errors from your site when you find them, and more of them will appear, so what do you […]

Write meta descriptions that get clicks

Meta descriptions feel like old SEO. Not black hat, but boring. Plus, Google continues to maintain that it doesn’t consider them in ranking. So, why should I spend more time on meta descriptions? Good meta descriptions improve CTR which improves your position is search results. Think of them as a free little marketing pitch. Users […]

Four Free Online Tools I Can’t Live Without

These days, time can often be in short supply, especially for those of us in the Internet Marketing field. Countless start-ups have risen to the occasion to combat the ever-mounting challenges of time management, as evidenced by the wide variety of tools and apps on the market. But where does one start? In this post, […]

The 9 Most Shared SEO Articles of 2014

Another year is in the books, and what a year it’s been! It has been a roller coaster ride for the industry with search algorithm updates, content marketing kicking link building to the curb, and Matt Cutts taking a leave of absence but not before taking down multiple link rings. Here at SEOhaus, our company […]

5 Changes to SERPs via Google’s Knowledge Graph in 2014

Throughout 2014, there have been several changes in the world of SEO — from the always looming algorithm updates that massively affect the way search engine results rank and display, to adjustments to the more dynamic and intelligent features of search engine results pages (SERPs) that we have all come to know and appreciate since […]

Starting from square one: the 5 best online SEO resources

Like quite a few people I’ve met, I really fell into SEO headfirst. It wasn’t what I went to school for, and I knew of it only in a peripheral sense. A couple years ago, I was working in-house for a private company’s marketing department, when I was asked to “take care of the SEO” […]

Tracking Time: Eye-Opening Insights Into Productivity

Here at the haus, we are always looking for ways to improve our systems internally and better improve the services that we provide to our clients. In an effort to streamline many of our internal processes and procedures, we recently conducted an internal audit of how employees were spending their time in order to identify […]

A Recipe for Creating an Optimized Homepage

Think of the home page as a book cover.  As we all know, first impressions are important. Inevitably, people are going to judge the “cover” before they decide to dig in deeper into the site and actually read the content. Below are some tips to help make your site captivate your users! We read left […]

Three Insights to Transform Your Twitter Game

Today we’re going to look at Twitter from a Bird’s-eye view. The evolution of social media has changed the way most of us communicate on the web. Whether inspiring a generation of users to #hashtag #every #little #thing #they #do or empowering an Arab Spring, Twitter often finds itself at the center of some pretty […]

Internet Marketing Weekly Roundup and Preview

It’s that time of week again! Start Monday off right with our Weekly Roundup of the top SEO and internet marketing stories from the past several days. Let’s get this started: 19 Obvious A/B Test You Should Run On Your Website – KISSmetrics KISSmetrics is one of my absolute favorite blogs. More than many sites, […]