BrightHaus Digital Marketing Agency

Category Archives: News / Media

MailChimp Plays On It’s Name in First Campaign

  Will the real MailChimp, please stand up? The email marketing service rolled out their “Do You Mean..?” campaign. With now 15 million customers, MailChimp focused on being creative and true to your brand for this campaign. The campaign idea all started with a mispronunciation of MailChimp during a radio ad MailChimp ran during an […]

Facebook Video Made Easy

Facebook Slideshow. A new product known as ‘Facebook Slideshow’ is here and there is good reason for celebration. Gone are the days where you weren’t able to create your own videos for Facebook or Instagram. Now with Facebook Slideshow, you can, and they are quite elegant. What: Slideshow allows you to create your own auto-play […]

Why use captions when a photo tells a 1000 words?

Whether we are sharing uplifting moments like graduations, birthdays, or something simple and humorous like a meme, photos are the backbone to our online existence. It’s a language we can all connect over and speak. Celebs, news outlets, and your friends are able to share their perspective and outlook via their feed with just a […]

3 Online Marketing Tips for Small Businesses to Yield Big Results

Running a small business is among one of the most rewarding things a person can do. At times, however, it can also be the most challenging. While search engines have made it possible for small mom and pop shops to have a global presence, they also thrust businesses into direct competition with the big box […]

Google + Yahoo Search Deal & What It Means

I’ll admit it: the first email address I actually used was a Yahoo one. Whew – it feels good to get that off my chest although we won’t even discuss how embarrassing my username was. I’ve completely bought into Google, even though it can be a little creepy at times. In the last decade, Google […]

Google: If I Only Had a RankBrain

Image courtesy of: Keegan Berry   When you and I are shopping or looking for something on the internet, usually there’s a specific purpose behind it. Some of these could be “where can I find X” or “how do I find out more about X”, or even “I want to purchase X”. And it would […]

Google Analytics Update: Active Users, Benchmarking & Scroll Tracking

While the news of Alphabet has been the center of headlines about Google, the company has also been quietly and diligently improving Analytics. By building on the foundation of three different reports, Google continues to serve up quality insights for marketers and site owners. Here is the latest and greatest: Active User Updates   What […]

How To Build Buzz For Your Company’s Social Media Page

  Is your social media lacking a little…let’s say– finesse? Feeling like you could use a facelift or maybe your brand is undertaking a redesign? What matters is that you keep your brand consistent with your online personality, because without that, who are you really talking to? As we all know, social media acts as […]

How Schema.org Markup Can Help You Succeed in the Age of Universal Search

Ever wish you could pick Google’s brain? Just for once, understand their motives, their next move and what it might mean for your website and your business? While Google is hardly an open book when it comes to their policies and plans, one of the best ways to get a “sneak peek” at what Google […]

The Top 8 Digital Marketing Posts of the Week

It may have been a short week with the Memorial Day holiday, but the search engine marketing world was as busy as ever. We have combed through many of the industry’s top blogs and put together a list of the top blogs and articles of the week. Without further ado… 1. 3 Crazy PPC CRO Hacks […]

The Verizon-AOL Deal.

The Verizon-AOL Deal.  Why and what it means for you. Verizon, has approached AOL about a possible acquisition/joint venture.  While the companies have some similar services the most usual result would be the access to Mobile and Digital-video ads. Verizon has 100 Million mobile service users and 6.5 million broadband internet service users.  While AOL […]

“The Interview” to Stream Online – Like Now

Well that was quick!  The now infamous Seth Rogan and James Franco (or Flacco if you’re President Obama) assassination comedy “The Interview” will stream online in addition to playing in hundreds of small independent theaters across the United States. Let’s recap, last month Sony Pictures Entertainment suffered what Twitter has dubbed the #SonyHack when much […]