BrightHaus Digital Marketing Agency

Tag Archives: content

3 Reasons I Hate Clickbaiting That Will (or Will Not) Shock You!

1. Blatant Lies! It all started on a cool sunny Sunday in San Diego when the New England Patriots had just been eliminated from the playoffs and life was seemingly good. I figured I’d revel in the playoff defeat of my AFC divisional foes (Let’s Go JETS) by perusing through ESPN’s vast library of postgame coverage […]

Play Nice with Penguin

On April 24, 2012, Google updated their algorithm under the not-so-ominous codename “Penguin”. Penguin targets websites that violate Google’s Webmaster Guidelines. But what does that actually mean? As an SEO Manager, here are some ways I’ve seen Penguin alter the search engine optimization landscape: Metadata It has become increasingly important to make title tags and meta descriptions […]