BrightHaus Digital Marketing Agency

Tag Archives: local seo

5 Changes to SERPs via Google’s Knowledge Graph in 2014

Throughout 2014, there have been several changes in the world of SEO — from the always looming algorithm updates that massively affect the way search engine results rank and display, to adjustments to the more dynamic and intelligent features of search engine results pages (SERPs) that we have all come to know and appreciate since […]

Local SEO tips made simple

Assuming your product or service is of the local variety, people won’t be flying into town solely for the purpose of acquiring it. You supply to a demanding audience within a set geographic area. While that sounds limiting, it’s quite the contrary in the eyes of local search. That is because your service, be it […]

Local SEO Post Penguin 2.0 & Panda Dance Updates

Memorial Day weekend turned out to be a big weekend in the SEO world. We discovered that Google rolled out “Penguin 2.0” along with solutions to fix issues caused by the update. Then Google decided to roll out 2 more hard hitting updates on June 11th called the “Payday Loan” update and the “Panda Dance” […]

6 Internet Marketing Skills in Increasing Demand (& 2 Losing Steam)

As Google continues to update its algorithm and social networks such as Facebook gain popularity, we can expect the demand for various skills to change accordingly. No one knows who’s going to be the major search engines or social networks of tomorrow, so we must have dynamic skill sets that can change with the ever […]

The Small Business’s Secret to Page 1 : Local Listing Optimization

In my most recent post, I discussed the recent changes Google is placing on it’s search results when it comes to local business. A recent study done by Google showed numbers that could not ignore. 84% of every day searches are for local business. As a company that places user experience as a top factor in getting […]

Enhanced Campaigns – Changes to Google Adwords

The search world was stunned recently when Google announced a major shift in it’s advertising mechanism for how the Adwords platform runs. Just kidding.  Stunned is probably a rushed word, but it did give indication as to where Google sees the future and if you’ve been hiding under a rock, it’s all about Mobile Search.  […]

From Google Local to Google Plus Local

As many of you may have noticed and some may have heard, Google migrated (or is migrating) all Google Local/Places accounts to Google Plus. Google is doing everything they can to center their whole algorithm and internet users around Google Plus. As mentioned before, Google Plus is becoming the new core of Google’s search algorithm, […]