BrightHaus Digital Marketing Agency

Tag Archives: search engine optimization campaign

Put On Your Google Goggles* When Analyzing Your Search Engine Optimization Campaign

Recently, a prospective client called me panicked. Their Google Analytics code wasn’t correctly reporting their traffic and their bounce rate was 100%. Their concern was that Google would see this and penalize their site for having such a large bounce rate. I explained to him that, although this does appear alarming, this wasn’t really a […]