BrightHaus Digital Marketing Agency

Category Archives: Facebook

Facebook Reveals More Secrets and Changes

Facebook hasn’t left the news headlines since its 2017 revelation that the company has been leaking user information to third party sites. The social media giant lost several high-profile users and celebrity accounts when it was determined that a company called Cambridge Analytica was collecting user data to strategize Donald Trump’s presidential campaign. Other companies […]

Facebook Loses Key Player

Facebook has been dealing with a lot of heat due to scandals materializing seemingly out of nowhere, and with the latest court proceedings digging up dirt the public didn’t even realize existed. Now, it appears the social media giant will be facing the music one man down, as Elliot Schrage, Facebook’s long time Communications and […]

Facebook in Hot Water Again

Facebook, Google and other global leaders in the tech and internet community have been facing criticism as it came to light that their privacy protocols might not have been up to snuff. For Facebook founder and CEO Mark Zuckerberg, it seems like the allegations are more severe than most, as Facebook has just been accused […]

Facebook Looking to Make News Feeds Better

Facebook has begun cracking down on the amount of fake news being posted to the site after individuals and businesses complained about clickbait and misinformation. The company has started the process by making it possible for users to adjust their news feed to block out these false news claims. This is meant to produce a […]

Is Facebook the Next to Revolutionize the Dating App

Online dating has been around since the dawn of the internet, with websites like Plenty of Fish and Tinder taking the front seat when it comes to finding love online. While social media has always been a way for individuals to reach out, meet new people, and even find romance, it’s never been marketed as […]

Making Page Likes More Meaningful

Businesses use Page audience data to understand what their followers care about. To make audience data even more meaningful for businesses, we’re updating the way Page likes are counted by removing memorialized and voluntarily deactivated accounts from Pages’ like counts. This change ensures that data on Facebook is consistent and up-to-date. Removing inactive Facebook accounts […]

Christopher Wylie May Have Changed the Trajectory of Facebook For Good

If you’ve been online lately, you’ve likely seen the word “whistleblower” combined with a photo of a pink haired man pasted across the internet. This all comes down the biggest social media and internet marketing scandal of 2018. Facebook, a social media platform with almost 2-billion users, has seen a recent decline in popularity after […]

5 Tips For Creating Canvas Ads On Facebook

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Why use captions when a photo tells a 1000 words?

Whether we are sharing uplifting moments like graduations, birthdays, or something simple and humorous like a meme, photos are the backbone to our online existence. It’s a language we can all connect over and speak. Celebs, news outlets, and your friends are able to share their perspective and outlook via their feed with just a […]

WooBox Case Study: GoPro HERO4 Giveaway

The Problem We work with a tech accessory brand who offers a product line of unique, well-made items. While the e-tailer has been growing at a fantastic rate, both the client and I knew that there was potential for increased visibility online. Isn’t that always the case? Organic traffic had been improving steadily for months, […]

How To Build Buzz For Your Company’s Social Media Page

  Is your social media lacking a little…let’s say– finesse? Feeling like you could use a facelift or maybe your brand is undertaking a redesign? What matters is that you keep your brand consistent with your online personality, because without that, who are you really talking to? As we all know, social media acts as […]

Nepal Earthquake: How Facebook Safety Check Helps Families Locate Loved Ones

  Image courtesy of Nirmal Dulal.   April 25th, 2015 marked a devastating day for the country of Nepal and adjoining areas of India, China, and Bangladesh. As the countries grapple with the aftermath of the most powerful disaster to strike Nepal since 1934, a recently introduced Facebook application may be helping the families and friends […]