BrightHaus Digital Marketing Agency

Deep Links – Understanding the most important type of Link Building

July 23, 2012

In our last post, we spoke about link building strategies. There are many types of links, and deep links are considered the most important type of link building for a successful campaign. Deep linking is making a hyperlink and pointing it to an internal page of a website in lieu of the home page or the main page.

Sending a user to the exact page, and the most relevant page will enhance the user’s experience. By using deep link building, you are building more importance and credibility to inner pages in a website. By deep linking to the most relevant pages, you help search engines such as Google crawl the website in order to find more targeted information.

Here is a video explaining deep links: