Just Plus It. The Step by Step Guide to Getting Your Business a Google Plus Page.
December 4, 2012
In the world of SEO, it’s becoming more and more apparent that social media is becoming a major player in where you stand in rankings. While tweets, likes, and shares are all important, it’s the “plus” you should really be paying attention to. Google is putting a lot of weight in a site’s involvement with their social media platform Google Plus (go figure) and creating a Google Plus page for your site should be on the top of your SEO to do list if you want to be in good favor with the all mighty Google.
Setting up a page seems easy enough, but like many others, you may find you don’t know where to start or what you have to do to get your business on Google Plus, so SEOhaus is here to walk you through process and get you one step closer to top rankings.
1. To start you have to set up a personal account on Google+ . You can sign in with your current Google Accout log-ins (the same ones you use for Gmail) or you can create an account. Pages require a personal profile to act as the owner of a business page, so make sure to sign up using your real name, as using a fake name or your business name could get your account suspended. The owner will stay anyomous, so do not let this deter you from signing up.
2. Now that you have a Google+ account you can create a page for a page for your business. On the left hand side of your profile, go to the “Pages” icon and click “Create a New Page”.
3. From here you will be asked to pick a category for your page. It is important to note that if you have a business that is geocentric (in other words, the location is important to your business), you will want to choose “local business” as this will help you get listed in those local listings on Google. Make sure the location information is correct when adding as this is what Google will base their listings on.
4. Next, customize your page as little or as much as you would like. Add a title or a photo, create an about section, let your customers (and Google) know what you are all about.
5. Now that your page is all set, it’s time to start building your circles, getting reviews from happy customers and posting content that will attract new followers. Just like all of the other social media sites, the more the merrier (and better)! Getting your followers to share and plus your content is the goal and will help Google start to recognize your site as a relevant one.