BrightHaus Digital Marketing Agency

New Web Site and SEO Keyword Selection

October 24, 2010

If you a new website and you are starting out with SEO here is the best tip I can give you:

Go after niche keywords for your industry – when I talk to new clients I let them know how important it is to look at SEO as a pyramid…At the very top should be your top keyword, like “Mortgage”.  At the very bottom of the pyramid should be keywords like “Hillcrest(City Name or Burroughs) Mortgage Company”. 

By starting off focus on longer tail keywords you will have a better chance of starting your business to eventually take on the big dogs.

Slow and steady wins the race!